Ernakulam full time 15-20 years
From 3,000,000 to 3,000,000
Job Description
Key Responsibilities 1. Develop and implement comprehensive marketing strategies aligned with business objectives and growth plans. 2. Lead and manage the overall marketing function, including brand management, digital marketing, corporate communications, and lead generation initiatives. 3. Identify new market opportunities and formulate go-to-market strategies for engineering services and solutions. 4. Collaborate closely with sales, business development, and leadership teams to drive revenue growth and market expansion. 5. Oversee the creation of marketing collateral, case studies, presentations, website content, and promotional materials. 6. Plan and execute campaigns across multiple channels to enhance brand visibility and customer engagement. 7. Analyze market trends, competitor activities, and customer insights to support strategic decision-making. 8. Manage participation in industry events, exhibitions, webinars, and networking initiatives. 9. Track marketing performance metrics and optimize campaigns to maximize ROI. 10. Build, mentor, and lead a high-performing marketing team. Requirements 1. Bachelor's degree in Marketing, Business Administration, Engineering, or a related field. An MBA in Marketing is preferred. 2. 10–15 years of progressive experience in marketing, with significant exposure to the engineering, industrial, EPC, or technical services sector. 3. Proven experience in developing and executing successful marketing strategies that contribute to business growth. 4. Strong understanding of B2B marketing, digital marketing practices, and brand management. 5. Excellent leadership, communication, stakeholder management, and presentation skills. 6. Strong analytical mindset with the ability to translate market insights into actionable strategies. 7. Experience managing cross-functional teams and multiple marketing initiatives simultaneously. Benefits Salary upto 35 LPA